Who we are

Brothers Howard and Tom Obbard started Furniture And Choice in 2005.

Howard is a furniture manufacturer — for over 20 years, his factories have supplied well-known high street brands around the world. Tom worked at Amazon and then Heal's, known for their design-led furniture.

Howard and Tom still lead the company — hands on.

Howard, co-founder
"As a manufacturer and designer, I know furniture."
Howard, co-founder
Tom, co-founder
“To me, online shopping is all about trust and ease.”
Tom, co-founder

Keep on living

What we do

Inspirational ideas that are achievable.

Our stylists create looks that are easy to recreate on your own, and regularly appear in magazines.

Beautiful products that are affordable.

Our stylish products are designed in-house and we work directly with manufacturers to cut out unnecessary middlemen costs.

Fast and free delivery that’s returnable.

Get it in days, not weeks with delivery that’s always free. And enjoy free and fast returns. On all orders, all year round.

Real customer support that’s dependable.

Trustpilot reviews show we consistently offer a 5-star service. We’re not perfect and get things wrong sometimes, but we’ll always make it right.

What our customers are saying

See all our reviews

Real customers, real homes

On our website and social channels, we share real-life images from our customers to celebrate their personal styles.

View customer images

Feel our fabrics before buying

Free swatch samples, sent to you by first-class mail. Just order from the product page.

Free swatch Samples

Doing better for our planet

From planting a tree for every order to using only responsibly sourced wood - we’re taking steps to reduce our environmental impact.

Learn more

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We’re a furniture company that helps you achieve stylish room ideas at feel-good prices.

And we back it up with free delivery, free returns, 0% finance, UK customer service, and thousands of independent 5-star reviews.

Furniture without the fear. Keep on living with Furniture And Choice.

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