About us

We're a furniture company that brings together achievable room ideas, and feel good prices.

And we back it up with free delivery, and free returns. And 0% finance, and UK customer service. And over thousands of independent 5-star reviews. We're Furniture And Choice, and since 2005 we've made it easy to transform your home.

Who we are

A national online furniture retailer

Established in


Annual revenue



Mass market, 70% female, Aged 25 - 45

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